It's a tiny rural village surrounded by open fields, miles from any major town, motorway or even a railway station. Its nearest neighbours, a mile along the single carriageway road, are the villages of Great and Little Snoring. Its chief claim to fame is a fine collection of traction engines and antique Wurlitzers. Aside from that, you would imagine, nothing ever happens in Thursford, Norfolk.
But you'd be wrong.
Once a year, for 40 days, people pour in from all corners of the country at the rate of 50 coaches a day, and all because Thursford is putting on its local Christmas show.
This isn't one of those knock–kneed am–dram panto productions with colliding dancers and bad singing. To call it a 'phenomenon' would be an understatement. Tickets sell out months in advance. TV celebrities turn up in secret. Prince William's been four times.
From just an organist and eight dancers in an old farm shed, it has grown since 1977 to become the biggest Christmas show in the UK, possibly in Europe, with a cast of over a hundred, an audience of over a hundred thousand, and a budget of millions.
This year, they have the biggest show ever, and you can be there with this Omega break departing on selected dates through November and December, with included travel, accommodation, breakfast... and traction engines.
This tour is organised and operated by Omega Holidays plc ABTA V4782 ATOL 6081